The rivalry between Samsung and Apple dates back to decades. The South Korean smartphone maker was recently named as the largest smartphone vendor in the world after it lost its major chunk of the market share to its rival in the past year. The year 2014 was certainly not a year for Samsung, where it continuously posted poor results that further led to a major decline in its customer base. Consequently, Apple was named as the uncrowned king of the industry, but so far this year and after just two months of its two new launches in the smartphone market, the company has regained what it lost.
It is known that company made a good comeback in the market. Samsung Galaxy S6 and Samsung Galaxy S6 Edge are ‘modestly’ outselling its predecessor. If Galaxy S6 is compared to any previous models, it is well ahead in terms of sales in the market. The company managed to sell at least 305,000 S6 devices per day just after two months of its launch. Despite of having a staunch mark in the market, it has so far failed to keep up with the pace at which Apple is doing its business.
According to new figures from data tracker, Counterpoint Technology Market Research, it is believed that the new Samsung Galaxy models are still well behind Apple’s strong selling iPhone 6. As far as Hong Kong based Counterpoint is believed, the South Korean smartphone maker shipped around 10 million devices to different retailers and distributors through which at least 6 million were sold to the end user.
The data tracker said, “That was enough to top global sales of last year’s Galaxy S5 over the same period, but not enough to match the April performance of the iPhone 6 and 6 Plus. Counterpoint didn’t specify how many handsets it estimates Apple sold in April.”
The spokeswoman of the company said that the two flagship products of Samsung are not only critically acclaimed but they are “are well accepted in the market and sustain the high demand since their market launches”.
She further said that the smartphone giant is currently looking to ramp up the production of its S6 Edge that will be contributing towards the immense growth of the company. However, she declined to give further information regarding the operation.
Apple launched its strong selling iPhone 6 in last fall, which is still said to be one of the most selling phones in the market, along with giving tough competition to Samsung’s new flagship products.
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