Twitter
is known as one of the most used social media networking platform in recent
times which is mainly used for networking and making connections. The company
has over more than 250 million active users currently and it has expanded its
global footprints to every region of the world. Moreover, Twitter is thepopular platform when it comes to celebrities and athletes who are most active
on any social media networking platform. However, recent news has spread wildly
that Instagram has overtaken Twitter in terms of users.
Instagram
has hit a major milestone in the company’s history where it overtakes one of
the most used social media platform Twitter in terms of users. The company now
has more than 300 million monthly active users, sharing more than 70 million
photos every day, and an average of 2.5 billion daily likes on different
pictures and videos. Hitting such milestone is meaningful for company for many
ways.
Hitting
the 300 million users mark shows an impressive growth as the number of new
monthly active users has totaled more than 100 million since the start of
March. Facebook bought Instagram back in 2012 for $1 billion. Hitting the 300
million users mark makes Instagram bigger than Twitter. Twitter has 284 million
monthly active users, and a market capitalization of around $23 billion.
CNBC
believes that almost 70 percent of its users are based outside the United
States who are accountable for the sharing of more than 30 billion photos. Kevin
Systrom who is the CEO of Instagram says that “We're seeing a lot of people
coming in the fashion world, a lot of people coming in, in the youthful teen’s
world, and a lot of people internationally as well.” When he was asked whether
the company can go bigger and better maintaining the same performance, he
replied this will be a big challenge for him and the company going forward.
This
was not the only news that the company had to break, the company also announced
to put certified or verified badges on the official accounts of celebrities and
athletes and other famous persons in order to avoid spam on your timelines.
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